Who’s it for: Paper Plus by Hyde and Toybox.

Why we like it: Everyone loves origami. And pop-up books. So, as part of its big rebrand, Paper Plus has embraced both of them in these quirky, cutesy campaign.

Credits:

Nanette Miles (exec producer)
James Hudson (Producer)
Andrew Newland (Director, Animator)
Sale St Studios (Audio)
Vaughn Davis (Writer)
Michelle Vohan (Creative Director)
Lyle Hastings (Client)
Derryn Brenan (Client Service)