Each year ThinkTV publishes a report on the state of New Zealand’s free-to-air television advertising industry.
2011/2012 Television Handbook
This year’s annual report has been designed to be a quick reference guide and a helpful look back and look forward at the trends shaping New Zealand’s television industry today.
With extremes of joy and sadness, pride and excitement, 2011 was one of the most memorable years in television that we can recall… click here to keep reading.
2010/11 – A Year in Television
2010 was an exciting year in New Zealand’s Television Industry and this booklet provides an easy to digest overview of the highlights.
With more people watching more Television on bigger and better TV screens, Television’s impact has never been greater. Accountability has always been important, but with marketing departments and agencies being asked to stretch budgets even further than in the past, Television’s increased accountability is more important than ever.
In 2010, Television revenues showed solid improvement, increasing by 6.6% over 2009… click here to read more.