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Jeremy Wells working well for Meridian

Who’s it for: Meridian by Assignment Group and Perendale. Why we like it: Wells works very well as a quirky Meridian mascot and manages to spread its renewable gospel in a non-preachy, ...

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TV viewing hits record highs in 2011

In 2011 New Zealanders spent more time than ever watching Television. While the average person’s viewing time of 3 hours and 22 minutes per day remained unchanged from 2010, more people tuned in ...

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A patriotic ditty or three

Who’s it for: NZTA by Clemenger BBDO. Why we like it: Taking a leaf out of the book of Geoff Mack and John Grennell (or is it this guy?), the Country Calendar catchiness of the NZTA’s ...

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Television ad revenue continues to rise

Television advertising revenue rose a healthy 1.9% in 2011 demonstrating advertisers’ increasing confidence in Television as the best medium to meet their needs. Data released today by industry ...

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Television reaches more New Zealanders than any other medium

73% every day, 95% every month. Read more…

Kiwis are watching more television than ever before

202 minutes a day, up 19.5% over the past 3 years. Read more…

Television is thriving with the adoption of new technology

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  • Jeremy Wells working well for Meridian

    Jeremy Wells working well for Meridian

    Who’s it for: Meridian by Assignment Group and Perendale.

    Why we like it: Wells works very well as a quirky Meridian mascot and manages to spread its renewable gospel in a non-preachy, sensible and entertaining way. Plus, it shows off some of the best bits of New Zealand and there’s a pretty good storybehind the ad too.

     

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  • About TV
    • Why TV advertising works
    • The key facts
    • The business of TV
      • History of NZ TV
      • Dictionary of terminology
      • Understanding TV ratings
      • Industry contacts
  • Insights
    • Articles
    • Research
    • Opinions
  • Resources
    • Case studies
    • Presentations
    • Key Statistics
      • Annual TV trends
      • Top TV programmes
    • Annual Reports
      • 2010 – A Year in Television
  • Ad galleries
    • TVC of The Week
    • Award Winners
  • News
    • Our media releases
    • ThinkTV in the media
    • Broadcasters’ news
    • Newsletters
  • ThinkTV
    • Standards and regulations
      • Free to air code of broadcasting
      • Legislative submissions
      • Children & TV
    • Contact Us
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