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A patriotic ditty or three

Who’s it for: NZTA by Clemenger BBDO. Why we like it: Taking a leaf out of the book of Geoff Mack and John Grennell (or is it this guy?), the Country Calendar catchiness of the NZTA’s ...

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Television ad revenue continues to rise

Television advertising revenue rose a healthy 1.9% in 2011 demonstrating advertisers’ increasing confidence in Television as the best medium to meet their needs. Data released today by industry ...

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Authenticity pays off for Unitec

Who’s it for: Unitec by Special Group and Film Construction. Why we like it: The final set of 60-second ads in this year-long reality-advertising series showed just how much students ...

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TVC of the week

  • A patriotic ditty or three

    A patriotic ditty or three

    Who’s it for: NZTA by Clemenger BBDO

    Why we like it: Taking a leaf out of the book of Geoff Mack and John Grennell (or is it this guy?), the Country Calendar catchiness of the NZTA’s driver fatigue ads is bound to give you a bad case of song-rash. See the other two patriotic ditties here.

     

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  • About TV
    • Why TV advertising works
    • The key facts
    • The business of TV
      • History of NZ TV
      • Dictionary of terminology
      • Understanding TV ratings
      • Industry contacts
  • Insights
    • Articles
    • Research
    • Opinions
  • Resources
    • Case studies
    • Presentations
    • Key Statistics
      • Annual TV trends
      • Top TV programmes
    • Annual Reports
      • 2010 – A Year in Television
  • Ad galleries
    • TVC of The Week
    • Award Winners
  • News
    • Our media releases
    • ThinkTV in the media
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